Every year, the Pantone Institute announces its ‘Colour of the Year’. Chosen to reflect the times and encapsulate the cultural moment, this year’s choice took an unexpected twist as the company decided to formulate a brand-new colour: Very Peri.
Over the past 22 years, the Pantone Institute has selected a colour from its more-than-2000-colour database, with shades from Cerulean Blue (2000) to Living Coral (2019) stealing the show. This isn’t the first purple pick from Pantone. In 2008, they chose Blue Iris. In 2014, it was Radiant Orchid. And in 2018, the Pantone chose Ultra Violet as the Colour of the Year.
This year, in creating a new tone, the team at the Institute sought a futuristic hue to reflect global innovation and the digital world.
As the Pantone Colour of the Year for 2022, you can expect to see it splashed from the catwalk to magazine spreads and filtering down to prints, cushions, vases and other homewares in interiors stores across the globe.
When using this shade in your home, unless you’re The Artist Formerly Known as Prince, you should pepper purple sparingly. However, as a vibrant accent colour, small pops can instantly infuse the entire space with warmth, depth and just a touch of playfulness.
Ultimately, colour choices come down to how they make you feel, so if this hue is for you, here’s your excuse to sprinkle the periwinkle from the dining room to the deck.
Visit us online or in-store to check out our purple homewares. Purple not your hue? Don’t miss our story on Classic Blue and Ultimate Gray and Illuminating — the Pantone Colours of the Year 2020 and 2021.